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Chongqing News

People search hot pot according to Ctrip Gourmet List data

2020-02-17 10:07:03

CHONGQING (CQNEWS) -- According to Ctrip Gourmet List data, searches for fast food, hot pot and refreshments increased during the outbreak of epidemic. The simpler, high-calorie and easy-to-distribute foods have strong demands recently. In addition, the search of "wildlife dish", "bat" and other terms has increased sharply, because many diners have started to search the Internet to monitor whether restaurants sell wildlife.

Under the epidemic, except for local dishes, most of people missed hot pot

Even if Haidilao and other hotpot restaurants announced a temporary closure, there are still many Beijing and Shanghai diners waiting for them to open.

According to the statistics, Shanghai diners like searching Haidilao, hot pot, buffet, KFC, local food, Starbucks and Pizza Hut, mainly hot pot, buffet and fast food; Beijing diners like searching Haidilao, buffet, hot pot, KFC, Quanjude, roast duck, and Bianyifang, mainly hot pot, buffet, Beijing dishes; and Guangzhou diners like searching buffet, Sihaiyijia and White Swan, mainly buffet and Cantonese dishes.

Famous cuisines have never imagined that casual dining searches for fast food, refreshments and the like will rocket one day.

According to Ctrip Gourmet List big data, during the outbreak of epidemic, KFC and McDonald's jumped from No. 50 to No. 20 in terms of search frequency. In addition, popular search terms were mainly about cuisine and dishes in the past; while during the outbreak of epidemic, snack search terms such as cake, Starbucks and milk tea appeared. As restaurants closed down, diners with delicate diets have to make temporary changes.

Network searches: diner tracked whereabouts of "Wuhan wildlife dish"

On Ctrip Gourmet List, the search frequency of "wildlife dish", "Wuhan wildlife dish" and "popular animal husbandry" increased. Ctrip Product Manager said that users became supervisors so as to see which stores like that are still opening, and then report to the authority during the special period. After all, "wildlife dish" may be the culprit destroyed the Spring Festival holiday.

According to the person in charge of Ctrip Gourmet List, it was very strict about the screening mechanism of restaurants and dishes. If the restaurant is found selling illegal wildlife dish, it will be closed immediately.

In Wuhan which is the city worst affected by NCP, local users' food search keywords changed. Starting from January 22, 2020, the hot search terms for food in were wildlife dish, buffet, bat and seafood. However, before the outbreak, the top five food searches in Wuhan were hot pot, buffet, Haidilao, barbecue and roast whole lamb, which is the normal appearance of Wuhan cuisine.

What do Chongqing diners like? According to the data of Ctrip Gourmet List, before the NCP, keywords were hot pot, buffet, Jiefangbei, barbecue, roast whole lamb, Guanyinqiao, seafood, mutton, Raffles and Shapingba. After the outbreak of NCP, keywords were hot pot, buffet, Guanyinqiao, seafood, seafood buffet, Jiefangbei, Raffles, Wanzhou, barbecue and Fuling. From the perspective of search categories, Chongqing users are more used to searching food by business districts, mainly searching several main business districts in the main urban area. Compared with that before the outbreak of NCP, the frequency of searching regions outside the main urban city has increased, which is probably related to the epidemic management policies in various regions, and users were restricted to their hometown in districts and counties and couldn't go to main urban areas.

In addition, Thailand, Malaysia, Singapore, the United States, France, South Korea, Australia, Vietnam and the United Arab Emirates are among the top 10 most searched overseas cuisines by Ctrip users. When the NCP goes away, it may be the day when diners go abroad to have fun. (Translated by Liu Hongyan, Fathom Language Limited)

Editor:Jiang Yiwei

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